Excellence
We aim for perfection in every detail and never settle for less than an exceptional result.
Founded by Michael: hands-on detailing, paint correction and ceramic coating at our Toms River shop or at your door.
Meet the founder
I’m Michael, the owner of Black Label. My love for cars started growing up around my dad’s work in the automotive industry. From working on and modifying my own vehicles to studying the small details that make a finish stand out, cars have always been a big part of my life.
Long before Black Label had a name, friends and teachers were dropping their cars off for me to detail while I was in high school. Those early jobs taught me how rewarding it was to put time and care into someone’s vehicle and see their excitement when they came back for it. That feeling is still my favorite part of what I do.


The road to Black Label
My path also took me through college athletics. I earned a full Division I track and field scholarship to Monmouth University, where I spent two years before moving to West Palm Beach, Florida, on a football scholarship. Competing at that level taught me discipline, preparation and the importance of holding myself accountable.
While in Florida, I completed hands-on training in paint correction and ceramic coatings, earning a course certificate. My training covered one-step and multi-step correction, rotary and dual-action polishing, wet and dry sanding, paint thickness measurement and coating application.
When I returned to New Jersey, I sold my Porsche 911 to invest in starting Black Label. Having cared for a car that meant so much to me, I understood the trust involved in handing someone else the keys. I wanted to offer that same sense of care and confidence to my customers.
How I work
Every appointment starts with understanding what you want for your vehicle. For paint correction and ceramic coatings, I inspect the paint before providing an exact quote so I can recommend the preparation and process needed for your goals and the finish I expect to deliver.
I personally perform every detail, correction and coating, with support from a small team on mobile and shop appointments. I pay attention to the areas you notice immediately and the small details you may never see. Both matter to me.
Just as much care goes into the customer experience. You can expect honest recommendations, prompt communication and a friendly conversation with someone who enjoys talking about cars. I want you to feel comfortable asking questions and confident about the work being done.
Black Label welcomes fellow enthusiasts, busy professionals, families and anyone who takes pride in their vehicle. Whether you drive a weekend sports car, a work truck or your everyday family vehicle, that trust deserves the same respect.

Shop or mobile
Today, Black Label offers automotive detailing, paint correction and ceramic coatings at our Toms River facility, alongside mobile detailing throughout Ocean and Monmouth counties. Our mobile trailer carries deionized water and professional equipment, bringing careful vehicle care directly to your location.
Customers often tell me their vehicle looks better than when they picked it up from the showroom. Seeing that excitement, and knowing they’re proud to drive it again, is what keeps me passionate about this work.
Shop appointments: 451 NJ-37, Toms River, NJ 08753, at Extreme Kleen.
Mobile detailing: serving Ocean and Monmouth counties.
Visit our shop
451 NJ-37
Toms River, NJ 08753
Inside Extreme Kleen on Route 37 East · Mon–Sat 7am–6pm by appointment
What we stand for
We aim for perfection in every detail and never settle for less than an exceptional result.
Every service is carried out with meticulous attention and the right technique for each surface.
A genuine love of automotive care drives us to keep improving our methods and products.
Your satisfaction comes first. If you are not thrilled with the result, we will make it right.
How it works
Book online or request a quote with your vehicle, location and the service you are interested in.
We review your details and confirm the scope, price and appointment time in writing.
Our detailer arrives at your home, office, marina or storage location, on time.
We finish with a detailed inspection and aftercare guidance, so the result lasts.

Why Black Label
What we do
Premium detailing for luxury and performance vehicles, from exterior protection to interior restoration.
Mobile service · written estimate first
Book Automotive DetailingAdvanced protective coatings for lasting brilliance, durability and hydrophobic performance.
Mobile service · written estimate first
Book Ceramic CoatingsMachine polishing that removes swirls, haze and oxidation to restore depth and clarity.
Mobile service · written estimate first
Book Paint CorrectionA full cabin reset: seats, carpets, leather, vents, glass, stains and odors.
Mobile service · written estimate first
Book Interior Car DetailingHand wash, decontamination and durable sealant for a deep, glossy finish.
Mobile service · written estimate first
Book Exterior Car DetailingYacht and boat detailing at your dock or marina, priced by the linear foot.
Mobile service · written estimate first
Book Marine DetailingExpert care for RVs, motorhomes and large vehicles, priced by the foot.
Mobile service · written estimate first
Book RV & Oversized VehiclesHand detailing for motorcycles, from maintenance washes to ceramic protection.
Mobile service · written estimate first
Book Motorcycle DetailingScalable fleet programs for contractors, landscapers and commercial businesses.
Mobile service · written estimate first
Book Fleet & Commercial CareProfessional panel cleaning to maximize energy efficiency and system longevity.
Mobile service · written estimate first
Book Solar Panel CleaningBlack label went above and beyond the scope of what they quoted. They are an honest and hard working and would recommend them 1000% times over. The truck came out like it was off the show room floor 6 years ago! Thank you again!
Michael came and did an interior detail of my husbands car. Left everything beautifully clean and smelling great - it had a strong smoke odor before and now you can’t tell there was ever a cigarette inside. Very professional and a great price. Highly recommend.
I highly recommend Black Label Mobile Detailing. Michael was wonderful to work with. He was kind and a true professional. Communication was great, and the work was excellent. He left my Accord looking better than it did when I purchased it off the showroom floor. I couldn’t have asked for a better experience.
Black label Mobile Detailing showed up at 9:30 sharp this Morning… Michael came up to the front door and very Professional Introduced himself… He explained tome the process he was going to use on My 2000 Black Porsche Boxster S which is in pristine condition… Michael began with a through job of Detailing the Leather interior… Cleaned and polished the wheels and tires, then proceeded to clean, polish and put on a Ceramic Coating… After SIX FULL HOURS of dedicated attention to My Porsche, She looked BETTER then a Showroom Classic.the time, the Care and the Professional attention giving to the job was amazing…if One wants to Bring their Care back to LIFE, Black Label is the first contact you need to investigate… Total Satisfaction after looking, perusing and admiring the Finished Product… Thank You Michael… Very Grateful, Totally Satisfied… JoeAscolese Toms River, NJ
Our pet had an accident in the car on the way home from the Veterinarian on a Saturday. Black Label answered on the first ring and showed up within a short period of time. They took their time and put in extra effort to make sure our car was clean and smelled new again. Do not hesitate to use this business! So very glad we found them!
Exceptional service and attention to detail. When I first called on a late Friday summer evening because of a car show I had the next morning, to it being completely detailed a few hrs later on such short notice, I knew Michael was my detailer going forward. His work ethic is unmatched and would not trust another individual washing my vehicles. His meticulous nature and love for automobiles is shown through his work.

Toms River shop · Mobile across Ocean & Monmouth
Join the clients who trust us with their vehicles. Book online or ask us anything.
Visit our shop
451 NJ-37
Toms River, NJ 08753
Inside Extreme Kleen on Route 37 East · Mon–Sat 7am–6pm by appointment
We usually reply within the hour, Mon–Sat 7am–6pm.
Michael will text or call you shortly with a price. Want to lock in a date now?
Book Now Call 973-563-1004Black Label · usually replies within the hour